ADVERTISING WITH
UNFOLDING MAPS

Together with the support of our community, our sponsors enable us to passionately expand Unfolding Maps into a leading platform for world-curious adventure enthusiasts. We thank them for this and in return we offer them a high-quality environment of professional authors, well-known adventurers, respected experts, inspiring content – and a cosmopolitan, travel-friendly community.

If you and your brand also want to benefit from this environment and work with us,
we would be pleased if you contact us (see below).

SPONSORING OPPORTUNITIES
IN UNFOLDING MAPS

  • booking of spots at the beginning (pre-roll), in the middle (mid-roll) or at the end of the episodes, both as fixed and dynamic insertions
    • Fixed: Fixed placement of ads in selected episodes (flat rate per episode)
    • Dynamic: Temporary placement of the ad in current episodes as well as the entire backlist until the intended listens are reached (billing according to CPM)
  • Authentic presentation of the advertising message by the moderator
  • Reference to the sponsor incl. link and short description in the show notes and in the website post of the episode
  • Special episode on a particular topic

We offer packages that provide significant discounts in case of long-term cooperation.

STATISTICS YOU CAN RELY ON

iab logo

We are certified with the “Podcast Measurement Compliance” seal of approval of the Interactive Advertising Bureau (IAB). The IAB Tech Lab program “Podcast Measurement Compliance”, which has been running since the end of 2018, provides our advertising partners with the assurance that we measure with the highest measurement standards currently available for podcasts. This makes our reach figures meaningful and reliable.

We will be happy to provide you with concrete media data and sponsorship packages on request.

CONTACT

    TARGET AUDIENCE

    Worldwide travelers who have high expectations of both themselves and their destinations. They prepare themselves extensively and broadly for their trips and inform themselves thoroughly about their destinations. They are not only interested in tourist attractions, but especially in intensive nature experiences, authentic encounters with locals and cultural, political, social and economic issues. 

    Driven by their enthusiasm for real adventures and real stories, they gather sound information, travel intensively and transfer these high expectations to the quality of the products they use – both on the road and at home.

    Even beyond their travels, they have high expectations of their leisure activities. Google Analytics shows the following predominant areas of interest for UnfoldingMaps.com visitors:

    • Travel
    • Outdoor Enthusiasts
    • Sports & Fitness
    • Media & Entertainment /Book Lovers
    • Green Living Enthusiasts

    Are you interested? Or do you have other ideas and wishes?
    We look forward to hearing from you.